Roblox (NYSE: RBLX) – New Highs Backed by Strong Growth and Expanding Demographics
Roblox (NYSE: RBLX) is hitting fresh 52-week highs—and unlike many momentum stocks, this breakout is backed by accelerating fundamentals. The company reported 29% year-over-year revenue growth in Q1, pushing trailing 12-month revenue to $3.8 billion. That puts it on a clear trajectory toward its long-term target of $18 billion in annual revenue within the next decade—a 4x increase from where it stands today.
The user base continues to scale meaningfully, now reaching 98 million active players across mobile, PC, and console platforms. While Roblox built its reputation as a kid-focused platform, the fastest-growing segment now comes from users over 13 years old. That shift is key: it opens up a broader content landscape and dramatically increases long-term monetization potential.
One of the platform’s most powerful growth drivers is its creator ecosystem. Roblox says its community of developers is on pace to earn over $1 billion this year through its revenue-share program. That’s not just a headline—it’s a compelling incentive that’s fueling a surge in new experiences on the platform. Like Netflix in its early content push, Roblox benefits from expanding its content catalog to draw in new and returning users.
The company believes it can ultimately capture 10% of the global spend on video game content—a market that Newzoo estimates will hit $180 billion in 2024. That would represent a huge leap from current levels and highlights just how much room there is left to run.
Roblox has more than doubled over the past year, and the recent earnings report reinforced why. With expanding demographics, strong revenue growth, and a platform model that scales well, this isn’t just a short-term trade—it’s a long-term compounder in the making.
