New Trade for July 25th, 2023

The potential for recession has been a major underlying concern throughout the last 18 months. If a recession were to come to fruition, investors know what would happen to the stock market, and they know what would happen to high-growth stocks.

However, what if there’s not a recession?

What if the S&P 500 is in a new bull market, and what if the new uptrend has the potential to drive the index to higher highs? If that’s the case, then promising growth stocks will keep inching higher, and investors who sniffed them out early will be the ones to cash in on the profits.

Our stock recommendation for today is an impressive growth story that experts believe is set to take off as recession concerns fade into the background, whenever that may be.

The Trade Desk (TTD)

2020 through 2022 had to be one of the most challenging environments to navigate when it comes to digital ad spend. Covid-19 disintegrated ad spending shortly into 2020. Concerns of a recession, a painful bear market, and increasing interest rates haven’t helped. Despite all that, The Trade Desk continued to grow thanks to its business model. 

Revenue climbed 26.5% in 2020, 43% in 2021 and 31.9% in 2022. What’s even more impressive? The company was profitable, with free cash flow positive in all those years.

TTD operates the world’s largest independent demand-side platform (DSP) for digital ads. Its only goal is to help advertisers to find places to purchase ad inventory which is different from Alphabet which tries to convince advertisers to buy inventory from a specific platform.

While it’s rallied a ton in the past year — up 74% — TTD is 20% below its all-time high, suggesting there are still opportunities for dip buyers who can hold for the long term. Management sees at least $452 million in Q2 revenue and adjusted EBITDA of approximately $160 million.  

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